Baby & Kids

Toastie Amuseable Avocado is taking no chances with chilly weather! This affable fruit wears fluffy pink ear muffs to set off that green tum and mo...

As scrummy and pink as strawberry pudding, Barnabus Pig is a rumply wonder. Candyfloss-soft with a big tubby tum, foldy ears and a curly tail, thi...

The perfect partner for any tennis enthusiast! Eye-catching on and off court in zingy yellow velvet soft fur, Amuseable Sport Tennis Ball is all s...

Little Lilly fans will adore this miniature version of our signature shift dress!  The Little Lilly Knit Shift is made from a printed, textured kni...

Ronnie Rockhopper Penguin is splendidly dapper, with a smart white bib like a bowling pin! This polar punk has wild silky hair in tufts of black an...

A flurry of mischief! Amuseable Snowball is the roundest rascal, with dreamy-soft coconut tussles! Nuzzle this tubby bundle of hugs and dream o...

See that flash of lilac, high in the sky? Lavender Dragon's about! Gliding to earth, this long, lopsy dragon makes such a fabulous entrance. With ...

Sammie Snowman is a scrumptious scoop of vanilla ice-cream! This fleecy snowman has cord cocoa arms, stitched coal buttons and a suedette carrot no...

Bring your backpack to life with the Otto Sausage Dog Bag Charm. This quirky accomplice has hazelnut-chocolate fur with a curious tail and flying e...

Bashful Luxe Bunny Luna is the dreamiest snow angel. This cloud-soft bunny has snow white fur, marshmallow paws and a glittery gold nose. A peacefu...

Amuseable Snowflake is all tired out from dancing about on the winter breeze! This double-cream cutie has a happy grin and a beany bottom to sit u...

Bashful Pig is a very busy bee! This perky porker is always rambling and scrambling around to find the tastiest treats on the ground! In baby pink ...

Tell someone special that they're your beak buddy with A Pair of Lovely Lovebirds. These colourful cuddlers are joined at the wing and love to cudd...

A charming pressie, the Daddy and Me book celebrates all we love about dads. This gorgeous hardback follows a puppy off on adventures with their c...

Colin Chameleon is such a charismatic critter! Soft as moss and jumbly-coloured, he's way too cool for just one shade. This kooky dude's got the b...

Wonderfully ruffled in toffee and cream, it's Little Reindeer! This sweet pal sits up so proudly, with tufty ears and suedette cocoa antlers. With ...

Our Sunset hat features a beautiful scene with a playful horizon and a yarn pom, which is sure to delight any child. Our Sunset Cardigan's gentle p...

Merry Mouse's Christmas Eve is a beautiful book starring our tiny festive friend. Merry Mouse skis and scoots through the snow, gathering things f...

Irresistible Ice Cream Vanilla might look chilly, but this scrummy scamp gives cosy cuddles. With rich creamy fur in nuzzly tussles, a cheery grin...

Sensational Seafood Shrimp is pink and perky, jumbling through the deep, deep sea! With stretchy feelers, teeny legs, rumply rings and a flippy ta...

Betty Corgi may not be royal but she's just as elegant as any pampered pooch. This genial sweetie has ginger fur with creamy splodges, cloudy pa...

It's springtime all year round with Amuseable Daffodil! This silly daff has a linen pot, fluffy brown soil and cordy feet. With green cordy stems ...

Curvy and cheery with the biggest balleen grin, it's Gilbert the Great Blue Whale! Beautifully blue, with a combed grey belly, half-moon tail and ...